BharatMatrimony, one in every of India’s main matrimonial platforms, has landed in an enormous controversy after a married lady’s photograph appeared on its elite subscription service underneath a pretend profile. The lady, Swati Mukund, referred to as out the platform on Instagram, labelling it “BharatMatrimony Rip-off.”
In a now-viral video shared on Instagram, Ms Mukund clarified she didn’t meet her husband by way of any matrimonial app and strongly warned others to watch out whereas utilizing the platform.
“Extra acrimony than matrimony, I assume!” she wrote alongside the video.
Ms Mukund, who has greater than two lakh followers, identified that her husband was within the first a part of the video to stop the app from utilizing their photograph to falsely declare that they’d met on BharatMatrimony.
The video begins with Ms Mukund addressing the difficulty, saying, “So, this can be a put up on India’s #1 and supposedly most trusted matrimonial app, BharatMatrimony.” A screenshot from the app seems within the video, exhibiting her photograph together with the overlay phrases “BharatMatrimony Rip-off.”
“As you’ll be able to see, the image used is of mine and for the report, that is my husband. No, I did not discover him on any of those apps,” she clarified.
She was shocked after discovering her image was used within the app’s elite subscription service, a characteristic that guarantees to fastidiously curate profiles for customers paying a premium for the service.
“What actually appalled me is the truth that that is BharatMatrimony’s elite subscription service, the place they’re really charging individuals pots of cash and declare that they’re screening and punctiliously curating profiles to ensure their customers discover the appropriate life companion,” Ms Mukund stated.
Others have shared their very own experiences with the matrimonial web site.
A consumer commented, “I’ve used their elite matrimony paying 1.5 lakhs…it is the largest rip-off. They provide the similar few choices again and again for one yr.”
One other requested to “Sue them huge time.”
Somebody claimed, “Many of the matrimonial websites use profiles of married individuals. Even i’ve reported many.”
“Thanks for elevating consciousness about this concern which is frequent throughout relationship & matrimony apps,” a remark learn.
Ms Mukund urged customers of the platform to be cautious of the profiles they discover there. “That is an urge to all of the customers of this platform to just be sure you are exercising discretion earlier than utilizing any of those apps as a result of clearly, what you see isn’t all the time what you get,” she warned.