The Indian cricket workforce obtained a brand new sponsor within the type of sports activities attire and merchandise big Adidas, the Board of Management for Cricket in India secretary Jay Shah confirmed on Monday. Shah took to Twitter to verify the change in sponsor. He tweeted: “I am happy to announce @BCCI’s partnership with @adidas as a package sponsor. We’re dedicated to rising the sport of cricket and couldn’t be extra excited to accomplice with one of many world’s main sportswear manufacturers. Welcome aboard, @adidas”.
I am happy to announce @BCCI‘s partnership with @adidas as a package sponsor. We’re dedicated to rising the sport of cricket and couldn’t be extra excited to accomplice with one of many world’s main sportswear manufacturers. Welcome aboard, @adidas
— Jay Shah (@JayShah) Might 22, 2023
The present sponsor – Killer Denims – will solely have the sponsorship rights until Might 31, following which the deal Adidas will take over. Earlier than Killer Denims, MPL was the package sponsor for the Indian workforce and it had transferred the rights to Kewal Kiran Clothes Restrict in December final yr.
It was additionally reported in December final yr that Edu-tech big Byju’s, the present sponsor, was keen to finish its deal earlier than the contractual finish in November 2023. The BCCI is reportedly on the hunt for a brand new foremost sponsor too.
The upcoming World Take a look at Championship last is predicted to see the Indian workforce put on the brand new Adidas Kits. India can be internet hosting the ICC ODI World Cup this yr from October-November. The workforce is scheduled to play quite a few ODIs earlier than the place the brand new blue-coloured kits can be seen.
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